August 31, 2010

New Fall Arrival: Happy Socks

Happy Socks are back for fall with some great prints and colors. This fall collection also offers the first series of Happy Socks made from hemp and recycled cotton, in muted, natural colors and prints.

Happy Socks Hemp Series, assorts colors $13.30/each
All socks available in size M/L (fits men size 41-46)

Produced from the best yarns with hand linked toe seam. 25% Hemp, 55%Recycled Yarn, 17% Polyamide and 3% Elastane

Happy Socks Classic Series, assorted colors $10.00/each
All socks available in size M/L (fits men size 41-46)

All combed cotton Happy Socks are made of high quality. Since the cotton is combed before being spun into threads, short fibers fall out while stronger more comfier long fibers stay in. The cotton is then woven on Italian machines made by Lonati, famous for their high precision. The machines are computer controlled to ensure exact patterns while the toe seams are sewn by hand to guarantee a perfect fit. The hand linked toe seam means that there is no bulging overlap at the toe, but a perfectly smooth seam, making your socks fit like a glove.

August 27, 2010

New Fall Arrival: UPDATE

This just in: The Democracy of Nevermind Parka is also now available in a khaki body with black faux leather sleeves.

Democracy of Nevermind Parka SOLD OUT


New Fall Arrival: Democracy of Nevermind

Alter Men's shop is excited to be now stocking the Korean brand Democracy of Nevermind.

Democracy of Nevermind Parka SOLD OUT
This parka is brilliantly designed with a mix of different fabrics. Consisting of a a faux shearling lining, faux leather sleeves and a cotton body this parka feels like a cozy blanket.
It also features a 4 front pocket, interior drawstring waistline, and over sized hood with a zip and snap front closure. Its the perfect statement
coat for Fall.

Back View SOLD OUT
The over sized hood features a zipper allowing the hood to lay flat and exposed the tan colored faux shearling lining.

August 25, 2010

New Fall Arrival: Comune Dean Jacket

Comune Dean Jacket in Black $210.00 On Sale $145.00

With 90s fashion back in full swing, it was only a matter of time before the trinity of 90s outerwear merged into one. This fall, west coast brand Comune bestows the Dean jacket upon the world of fashion consumers. Denim? Check. Motorcycle fit? Check. Flannel shirt? Check. Oh, and did we mention it's also a vest too? With its zip-off sleeves, that reverse into flannel, the Dean jacket not only captures the nostalgia of the decade that brought us Reality Bites and Hole, but successfully embodies the timeless style of both James Dean and Johnny Depp.

Dean Jacket with reversible sleeves showing red flannel plaid.

Winona For Now.

The Original Dean.

To really amp up a 90s look, wear the Dean jacket - flannel sleeves out - with a pair of Cheap Monday Five fit denim in black, a basic tee, and a pair of combat boots (Dr. Martens are preferred). To achieve a similar look, wear the jacket as a vest by unzipping the sleeves. Switch out the Dr. Martens for a pair of ankle boots or Creepers to make it feel a bit more rockabilly revival.

Dean Jacket with sleeves removed for vest option.

Re-Stock: YMYL Holsters

Last call for the coveted YMYL holsters here at Alter!

FREE SHIPPING on this item!
Call 718-349-0203 to order.

The company that makes them is discontinuing production and we just received our final order. This unisex holster was designed to carry your iPod hands free, but can also be used to carry a phone, wallet, small camera, etc. A truly unique and functional accessory.

YMYL Holster, Black Leather $115.00

YMYL Holster, Brown Leather (w/ white stitching) $115.00
**the brown leather appears darker in the photo, true color is a rich brown**

Holster comes in two sizes: One and Two, but both are adjustable.

August 24, 2010

New: Melissa Shoes Fall Collection

The new Melissa Fall 2010 series have arrived to the shop and it is looking like plastic dreams really do come true!

Melissa by Alexandre Herchcovitch Troupe Wedge in black $140.00 On Sale $95.00
A classic brogue design meets a 4" wedge, brilliant!

Side View

Melissa Magic Heel in Grey $140.00
A beautifully designed heel with an elegant statement. The main body of the shoe is has a ribbed texture which contrasts beautifully with the ribbon like side bow.

Side view

The interior bed of the shoe is lined in melissa's staple flocked material for a luxurious feel.

Melissa Ultragirl Flocked Flats in black $100.00
The classic Melissa flat is now available in a flocked plastic. This is the type of shoe you want to wear everyday.

Side View

Top View

New: Zodiac Shoes for Women

Alter is excited to introduce the brand new launch of Zodiac to its women's shop. It was in 1970's that two tannery owners collaborated with scraps of mismatched leather to start a whole new look in footwear. From there they embraced the rock n roll of the 70's to create boots with attitude. Taking note of their own heritage but modernizing its designs to meet the need of today's women, Zodiac is once again on the forefront of footwear.

Zodiac Pandell Boot, Black $139.00 SOLD OUT
A slouchy suede boot with a 3" chunky rubber heel
available in sizes 6 to 10

side view

Zodaic Italia Boot, Taupe $$129.00 SOLD OUT
A distressed leather lace up boot with a chunky 2" heel
available in sizes 6 to 10

side view

an interior side zipper allows for easy off and on.

New Fall Arrival: Cheap Monday for Women

The first Women's delivery for Fall 2010 from Cheap Monday is now in the shop. This season the collection is filled with great textures, silhouette's and unique designs ideas.

Cheap Monday Debbie Sweater in almost black $72.00
100% lightweight cotton sweater with cutout design on the sleeves. This sweater is designed to be over sized and hang off the body. It looks great with just a bandeau top underneath.
available in sizes XS- L

Knit and sleeve detail

Cheap Monday Leona Skirt in Grey/ Black $80.00
A high waisted mini skirt with stretchy grey denim mixed with PVC.
This skirt hugs the body well and is perfect with a over sized tank tucked into it.
Available in sizes XS to L

Back view

Cheap Monday Nette skirt in black $48.00
Another high waisted skirt in stretch jersey. The mesh material drapes to one side and sits longer in the hemline. Available in sizes XS to L

August 21, 2010

ALTER and New York Magazine

New York Magazine asked us along with 4 other shops in NYC to take part of a little experiment. To style a model wearing a black pencil skirt. A fall must have. Above you will find ALTER's take on what to wear with this hot skirt. Check out the whole story here.

August 19, 2010

New Fall arrival: Comune

Comune Taylor Duffle Bag in black wax cotton $105.00
″This Fall, COMUNE dives head first into accessories by releasing the Taylor Bag, a black wax denim travel bag with waterproof zippers throughout and billow pockets large enough to carry gear for a quick overnighter or a few days on the road. Known for their signature denim, COMUNE pulls out all the stops and adds special details like PU handles and shoulder straps and it’s all lined with black wax Poplin.” -

Back view

New Fall arrival: Generic Surplus for Women

Generic Surplus is now creating shoes for the ladies. We are excited to be bringing these little lace-ups to the women's shop. Rock these shoes all fall long with a pair of cuffed up Cheap Monday Tight fit jeans. Generic Surplus Dury Suede in Grey $95.00
A similar version to the Men's Dury shoe but this time in a wool and suede combo.
Available in sizes 6 to 9

3/4 view

Top View

New Fall arrival: Generic Surplus for Men

Generic Surplus creates timeless silhouettes by uniting clean, refined lines with monochromatic colorways and durable, innovative materials. Our understated, elegant take on the American sneaker allows one’s own personal style to shine through. Generic Surplus: classic style and quality construction to wear the test of time. "-generic surplus"Generic Surplus Dury Leather $95.00 On Sale $74.00
This handsome lace-up shoe is made up of a wool and perforated leather combo.
The rubber sole makes this shoe very comfortable. True to size.
Available in sizes 8 to 12
Side view

Generic Surplus: Trail boot in Grey $79.00
A canvas ankle high shoe with rubber sole and contrast stitching
Available in sizes 8 to 12

Detail view

Detail view

August 14, 2010

Alter: Now Hiring

Hello Alter boys & girls!

We are now accepting applicants for full and part-time sales position at our men's shop. If you have retail experience and a passion for fashion and independent business, please e-mail your name and contact information along with work history/resume to Info [at] alterbrooklyn [dot] com.

We look forward to hearing from you!